Cover: To make the logo on the cover more united with the photo, I finally put some color into the logo, but I'm not quite sure if it's the right color I'm looking for. I tried to match it with the color overlay I put for the photo that is going to peek through the front cut-out.
Inside: For the inside right page, I added some of the half-circle shapes from my logo around the circle cut-out pictures to unite it more. The black page on the left will have the cut-out shape from the front, that is why it is blank.
I still need to add my company's contact info but I'm not quite sure where to put it. I was thinking of putting it on the front cover, but I'm not so sure. Please let me know what you guys think and any other suggestions you may have.
Outside
Inside
Eleni – this is looking quite good, and the cover die cut showing through to the image will make a strong cover. Some thoughts:
ReplyDeleteBack cover – this is where, in my opinion, the contact info should be. Currently this reads like an inside panel, containing information that a customer might want to have more quickly in the reading process. You also have a blank panel (black) which is the backside of the front die cut. But… could you not place some info on this panel, the sits with the die cut shape? I think you have some room there to actually start the brochure with “Why Roto?”… which makes sense as a beginning, not an ending. Consider the die cut shape like an element printed on the page, and place the typography in a relationship with it. You may need to cut the type to a shorter blurb… but I think the inside front panel is where that content should sit.
OR – move Why Roto to middle inside panel. See my advice about that at bottom.
After relocating Why Roto, you are left with the types of substrates that your process can print on – and maybe that’s fine for the backside. I would look at the size of the word “Materials” and size it down a bit? Think of this as an infograph, not a lot of data, but a visual image of some content.
Inside middle panel – About Us. Does this heading fall apart a bit? I understand the color contrast (so it is readable on top of the image)… but between the drop shadow on the blue part, and the low contrast of US on the image… I would encourage you to rethink the design so the heading is a bit more unified. Also… this is the only place in the brochure where the normally sharp-edged shapes is replaced with a feathered edge. Looking at the design of this panel again could give you the opportunity to rethink that edge!
good work...I like it however I prefer the black logo on the front cover.
ReplyDeletethe word "materials" can you apply a tracking? it's a little bit complicated to read.
"about us" can also fit in the white space.
the black color of the inside 1st panel, I think the color of the work "about" or the circle on the 3rd panel will fit